ShopifyOct 07, 2025
A skincare brand wants to offer 'try before you buy' with product bundles. A fashion client wants 'try before you buy' and pre-order side by side. Both land on Shopify's selling-plan and selling-group objects - which Liquid objects to use is the architecture question.
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Marketing CloudOct 01, 2025
Every Salesforce Marketing Cloud engagement that goes sideways in week four could have been saved with two more hours of discovery in week one. Here's the five-group checklist we run on every new SFMC project.
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Dynamics 365Sep 26, 2025
A manufacturer on Dynamics 365 wants a global product catalog with centralized item definitions, multi-language descriptions, plant-specific attributes, and integration with an external PIM. Standard features cover most of this; the rest is integration discipline.
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Marketing CloudSep 24, 2025
Client onboarding. Content Builder is open. The first decision is whether new emails go through a drag-and-drop Template or straight HTML paste. The wrong default creates maintenance pain for the next two years.
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Marketing CloudSep 17, 2025
Three ways to produce a segmented audience in SFMC. Pick the wrong one and you either can't express the logic or rebuild the same segment four times a month. Here's the decision matrix.
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ShopifySep 16, 2025
Shopify's B2B capabilities on Plus use the `company` and `company_location` Liquid objects. Wholesale suppliers can show exclusive content, apply per-company pricing, and route orders differently. Understanding which Liquid objects matter is the first architecture decision.
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Company NewsSep 15, 2025
The AP Project marks a significant milestone in SapotaCorp’s journey of growth. With strong ownership, technical excellence, and a client-first mindset, our team delivered not only on-time results but also built lasting trust with the client. This blog highlights the achievements of the AP team and celebrates the recognition awarded to two outstanding members – a testament to the power of collaboration and commitment at SapotaCorp.
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Dynamics 365Sep 14, 2025
A global logistics company needs near real-time tracking of shipments, inventory, and vehicle status from IoT sensors, RFID tags, and GPS. D365 Supply Chain Management has to stay current so planners can act on predictive insights. The architecture is Azure-native, not custom.
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Marketing CloudSep 10, 2025
Client needs a segment of subscribers within 5km of the Hanoi store. Data Filter can't do it. Before reaching for SQL, know what each SFMC segmentation tool can and can't do.
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