Dynamics 365May 29, 2025
Extensible Data Security policies are the F&O answer to row-level access control. The docs show the mechanics. They don't show the traps - context clauses that silently return all rows, constrained tables that skip certain forms, and the performance cliff.
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Marketing CloudMay 28, 2025
Audience has 50k subscribers. Email Sent shows 48,200. Client asks why 1,800 people didn't get the email. Six reasons cover 99% of cases. Run them in order.
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Marketing CloudMay 21, 2025
Of the six Einstein features, two consistently produce measurable lift on almost every engagement: Send Time Optimization and Engagement Scoring. Here's how to deploy both.
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Dynamics 365May 17, 2025
Custom data entities look trivial on paper and cause outsized production impact when small configuration details are missed. This is the checklist teams apply before a custom entity leaves a sprint.
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Marketing CloudMay 14, 2025
SFMC's Einstein catalog has six distinct features and most teams only know two of them exist. Here's the mapping from common problems to the right Einstein capability.
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ShopifyMay 10, 2025
A client wants to store category-specific product data - size charts for pants, measurements for shoes, care instructions for shirts. Metafields per product don't scale. Metaobjects do, and the design pays off every time a new category gets added.
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Marketing CloudMay 07, 2025
Client management wants a weekly performance summary. Not tech-savvy enough to log into SFMC, not interested in CSV exports. Email Studio Reports with Report Scheduling delivers PDF to the inbox every Monday.
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Dynamics 365May 05, 2025
Chain of Command is the recommended pattern for augmenting method behavior in Dynamics 365 Finance & Operations. The mechanism is simple - wrap the base method and call next(). Three specific failure modes show up in production deployments often enough to deserve a checklist.
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Marketing CloudApr 30, 2025
Client wants all tracking data in their data warehouse for analysts to slice. Exporting one CSV at a time from the UI isn't scalable. Tracking Data Extract and Data Views are the SFMC-native paths to bulk-export.
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